Nityas Gems & Jewellery IPO Details

Nityas Gems and Jewellery Limited, founded in April 2026, is engaged in the design, manufacturing, and sale of lab-grown diamond-studded gold jewellery in India. The company operates across both business-to-business (B2B) and direct-to-consumer (D2C) segments, leveraging a diversified business model to cater to a wide customer base.

The company’s B2B operations focus on supplying jewellery to retailers and wholesalers, while its D2C business is conducted through its subsidiary, Ayaani Diamonds and Jewellery Private Limited, enabling direct engagement with end consumers through retail outlets and online platforms.

Nityas Gems and Jewellery Limited has established an integrated presence across the jewellery value chain, encompassing raw material sourcing, product design, manufacturing, quality control, distribution, and retail sales. This end-to-end capability allows the company to maintain quality standards and operational efficiency while responding to evolving market trends.

The company offers a diverse portfolio of lab-grown diamond-studded gold jewellery, including rings, earrings, pendants, bracelets, mangalsutras, nose pins, necklaces, cufflinks, and bangles. Its product range caters to daily wear, special occasions, men’s jewellery, and customized design requirements.

The company’s key B2B clientele includes established jewellery brands such as GIVA, Palmonas, ONYA, and Ladia Diamonds, reflecting its growing presence in the organized jewellery retail segment.

Nityas Gems and Jewellery Limited specializes in providing customized jewellery solutions tailored to client specifications, including design, purity, weight, and finish. Its design-led approach, combined with consistent quality and timely execution, supports long-term relationships with its customers.

The company’s B2B segment remains a core revenue driver, with a strong distribution network spanning 18 states and 2 union territories across India. Additionally, the company serves end consumers through retail stores in seven cities and through online sales channels, strengthening its omni-channel presence in the domestic market.