Century Business Media Limited IPO Details

Incorporated in 1999, Century Business Media Limited is engaged in the business of providing advertising services with a primary focus on Out-of-Home (OOH) media formats, covering both digital and non-digital solutions.

The Company operates mainly in the Airport OOH (AOOH) and Railway OOH (ROOH) segments, offering advertising spaces both within and outside airport terminal buildings as well as through digital and static hoardings across railway stations and railway land.

The Company has established its operational presence across Bihar, Jharkhand, West Bengal, and the North Eastern states, managing outdoor media assets and executing advertising campaigns in these regions, while also providing OOH advertising services across India through a mix of exclusive and non-exclusive media rights. Century Business Media holds exclusive advertising rights at Patna, Ranchi, Deoghar, Darbhanga, and Jorhat airports, non-exclusive rights at Dimapur and Itanagar airports, and marketing rights at Gaya, Agartala, and Silchar airports.

In the Railway OOH segment, it holds exclusive advertising rights outside station campuses under the East Central Railway zone, which covers the divisions of Danapur, Dhanbad, Mughalsarai, Samastipur, and Sonepur, together encompassing 714 railway stations. In the Metro OOH segment, the Company currently holds advertising rights on PSDs at Howrah and Esplanade metro stations.

The Company operates a store-cum-workshop facility at Sinha Library Road, Kotwali, G.P.O, Patna, Bihar, which is used for storing advertising materials and equipment and for managing inventory for ongoing campaigns.

Its client base spans corporate, non-corporate, government, and non-government organizations, including public sector undertakings, across industries such as banking and financial services, insurance, education, healthcare, hosiery, jewellery, FMCG, oil and gas, power and energy, steel, mining, and infrastructure services.

It also provides services to government departments, including tourism and communication agencies at both state and central levels. As of June 30, 2025, the Company had an employee base of 59 employees, including key managerial personnel, supporting its operations and growth.