Adcounty Media IPO Details

SME BSE

Adcounty Media IPO Summary

Adcounty Media Logo | Adcounty Media IPO Details, Date, Price, GMP, Live Subscription

Adcounty Media IPO opens for subscription on 27 Jun 2025 and closes on 01 Jul 2025.The IPO will be listed on BSE with the tentative listing date set for 04 Jul 2025.

Adcounty Media IPO price band has been fixed at ₹80 – ₹85 per share. The face value is ₹10 per share with a lot size of 1600.

Adcounty Media IPO total issue size comprises 59,63,200 shares (aggregating up to ₹50.69 Cr). This includes a fresh issue of 59,63,200 shares (aggregating up to ₹50.69 Cr). Pre-issue shareholding stands at 1,65,38,000, which will increase to 2,25,01,200 post-issue.

Adcounty Media IPO carries a ₹40 (47.06%) GMP, reflecting investor sentiment.

Adcounty Media IPO Lot Size :Retail Minimum is 1 lot (1,600 shares) amounting to ₹136,000. Retail Maximum is 1 lot (1,600 shares) amounting to ₹136,000. SHNI Minimum is 2 lots (3,200 shares) amounting to ₹272,000.

The Lead Managers for Adcounty Media IPO are crucial for the offering's success. They are responsible for a wide range of tasks, including preparing the company for the public market, managing the regulatory filings, and marketing the IPO to potential investors. The lead manager for this offering is Narnolia Financial Services Ltd. To assess their past performance and success in previous IPOs, you can view the Lead Manager Performance Summary report.

For SME (Small and Medium-sized Enterprise) IPOs, a Market Maker is appointed to ensure liquidity and stability for the stock once it is listed. They do this by continuously quoting bid and ask prices, ensuring there is a market for the shares. The appointed market maker for this IPO is Prabhat Financial Services. You can analyze their track record by checking the Market Maker Performance Summary report.

For detailed information, Refer to the Adcounty Media India Limited RHP.

Adcounty Media IPO Details

Listing Price : ₹130 at a Premium of 52.94%
Open Date
27 Jun 2025
Close Date
01 Jul 2025
Listing Date
04 Jul 2025
Issue Price
₹80 - ₹85
Face Value
₹10 per share
Lot Size
1600 Shares
GMP
₹40(47.06%)
Issue Type
IPO
Listing On
BSE
Type
Book Built Issue
Pre-issue Shareholding
1,65,38,000 shares
Post-issue Shareholding
2,25,01,200 shares
Total Issue Size
59,63,200 shares(aggregating up to ₹50.69 Cr)
Fresh Issue
59,63,200 shares(aggregating up to ₹50.69 Cr)
Offer for Sale
-

Adcounty Media IPO Subscription

Adcounty Media IPO Application Wise Breakup

Adcounty Media IPO Dates

  • 27 Jun 2025
    Opening dateOpen
  • 01 Jul 2025
    Closing dateClose
  • 02 Jul 2025
    Allotment Date Allotment
  • 03 Jul 2025
    Initiation of RefundsRefund
  • 03 Jul 2025
    Credit of SharesCredit
  • 04 Jul 2025
    Listing dateListing

Adcounty Media IPO Lot Size

ApplicationLotsSharesAmount
Retail Minimum11600₹136,000
Retail Maximum11600₹136,000
SHNI Minimum23200₹272,000
SHNI Maximum00
BHNI Minimum00

Adcounty Media IPO Reservation

Promoter Holding

Pre Issue:
89.14%
Post Issue:
65.51%
Promoter Names:
Mr. Aditya Jangid, Mr. Abbhinav Rajendra Jain, Mr. Delphin Varghese, Mr. Chandan Garg, Ms. Vartika Dangayach, M/S Innovana Thinklabs Limited

Adcounty Media IPO Valuations

ROE40.87%
ROCE55.59%
RONW40.87%
PAT MARGIN19.41%
EPS Pre IPO5.01
EPS Post IPO3.68
P/E Pre IPO16.97
P/E Post IPO23.09

Adcounty Media Financial Information

Period Ended31 Mar 202431 Mar 202331 Mar 2022
Assets29.5126.8418.65
Revenue43.2453.6431.01
Profit After Tax8.280.642
Net Worth20.2711.924.27
Reserves and Surplus20.2611.914.26
Total Borrowing0.29
Amount in ₹ Crore

About Adcounty Media IPO

Adcounty Media India Limited is a BrandTech company that offers complete digital marketing solutions, from brand promotion to performance-based campaigns. The company uses advanced technology to create customized advertising strategies for clients across different industries.

The service portfolio includes Programmatic Advertising, Search Engine Optimization (SEO), Social Media Marketing, and paid campaigns like Pay Per Click (PPC), Cost Per Acquisition (CPA), Cost Per Sale (CPS), Cost Per Lead (CPL), and Cost Per Install (CPI). These services are designed to drive sales, generate leads, and expand customer reach.

Adcounty Media India Limited runs several websites, mobile apps, and also offers a programmatic advertising tool called BidCounty, designed to boost both branding and performance campaigns. The company also conducts market research to help brands reach the right audience and improve user acquisition.

Adcounty Media India Limited works with well-known brands such as Sharechat, Zepto, Fi.Money, PB Fintech Limited (Policy Bazaar, Paisa Bazaar), Bank Sathi, and MUV to run campaigns that help grow their user base and improve visibility.

Business Verticals:

  • Advertisement Technology (“Adtech”)
  • Digital Marketing

As of July 31, 2024, Adcounty Media India Limited had a team of 48 permanent employees dedicated to helping businesses achieve their marketing goals.

 

Strength Of Adcounty Media IPO

1. Technology Driven Business Model.

2. Cordial relations with our customers.

3. Quality Deliverables.

Risk Of Adcounty Media IPO

1. The present promoters of the Company are first generation entrepreneurs.

2. We have had negative cash flows in the past and may continue to have negative cash flows in the future.

3. Companies may delay or reduce their spending on marketing in periods of economic uncertainty, which could materially harm our business.

4. Our restated financial statements have been prepared by a Peer Reviewed Chartered Accountants which is different from our Statutory Auditor.

5. Our Registered Office and other branches from where we operate are not owned by us. If we are required to vacate the same or if we are unable to renew our current leases, due to any reason whatsoever, it may adversely affect our business operations.

6. Certain legal proceedings are pending against our Corporate Promoter and individual promoters. While these proceedings do not involve our Company, any adverse development may impact our reputation and business operations.

7. We depend on a limited number of customers for a significant portion of our revenues. The loss of a major customer or significant reduction in demand from any of our major customers may adversely affect our business, financial condition, results of operations and profitability.

8. We have experienced a dip in our revenue from operations in the past and may experience further growth downfall or unable to manage an efficient growth rate.

9. Our Company is involved in certain legal proceedings/litigations. Any adverse decision in such proceedings may render us/them liable to penalties and may adversely affect our business and result of operations.

10. Majority of our state-wise revenues for the last 3 years is derived from Haryana, Karnataka and Maharashtra. Any adverse developments affecting our operations in these states could have an adverse impact on our revenue and results of operations.

Objectives Adcounty Media IPO

1. To meet out the Capital Expenditure requirements of the Company.

2. To meet out the Working Capital requirements of the Company.

3. To meet out the expenses for Unidentified Acquisition of the Company and General Corporate Purposes.

4. To meet out the Issue Expenses.

Company Contact Details

Adcounty Media India Limited
First Floor, D-41, Patrakar Colony,
Near Jawahar Nagar Moti Dungri Vistar Yojna,
Raja Park,
Jaipur, Rajasthan, 302004
Phone: + 91 7877623083
Email: cs@adcountymedia.com
Website: http://www.adcountymedia.com/

Registrar Contact Details

Name:
Skyline Financial Services Pvt Ltd
Phone:
+91-22-28511022

Adcounty Media FAQs

The Adcounty Media IPO is a SME public issue comprising 5963200 equity shares with a face value of ₹10 each, aggregating to a total issue size of ₹50.69 Cr. The issue price has been fixed at ₹85 per equity share, and the minimum application size is 1600 shares.

The IPO opens for subscription on 27 Jun 2025, and closes on 01 Jul 2025.

Skyline Financial Services Pvt Ltd has been appointed as the registrar to the issue. The equity shares are proposed to be listed on the BSE

The Adcounty Media IPO opens on 27 Jun 2025.

Adcounty Media IPO lot size is 1600, and the minimum amount required for application is ₹136000.

You may apply for the Adcounty Media IPO online by using either the UPI or ASBA payment method. The ASBA facility is available through the net banking platform of your respective bank. The UPI-based IPO application option is typically provided by brokers that do not offer banking services. For detailed guidance on the online IPO application process, please refer to the procedures outlined by Zerodha, Groww, Upstox, 5Paisa, Paytm Money, Fyers, Alice Blue, Nuvama, HDFC Bank, ICICI Direct, Kotak Securities, Axis Direct, and SBI Bank.

The Basis of Allotment for the Adcounty Media IPO is scheduled to be finalized on 02 Jul 2025. Subsequently, the shares allotted will be credited to investors’ demat accounts by 03 Jul 2025. Investors are advised to regularly check the Adcounty Media IPO allotment status for updates.

The listing date for the Adcounty Media IPO has not yet been officially announced. However, the tentative listing date is scheduled for 04 Jul 2025.

Adcounty Media IPO Grey Market Premium (GMP) refers to the unofficial price at which the company’s IPO shares are traded in the grey market prior to their listing on the stock exchange. The GMP serves as an indicator of investor demand, expected listing gains, and the overall market sentiment toward the IPO.

As of now, the current GMP stands at ₹40 (47.06%).

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