Novus Loyalty IPO Details
SME
Novus Loyalty IPO DRHP (Draft Red Herring Prospectus) has been Filed with Exchange.
The Lead Managers for Novus Loyalty IPO are crucial for the offering's success. They are responsible for a wide range of tasks, including preparing the company for the public market, managing the regulatory filings, and marketing the IPO to potential investors. The lead manager for this offering is Smart Horizon Capital Advisors Private Limited. To assess their past performance and success in previous IPOs, you can view the Lead Manager Performance Summary report.
For detailed information, Refer to the Novus Loyalty Limited DRHP.
Novus Loyalty IPO Details
Novus Loyalty IPO Lot Size
| Application | Lots | Shares | Amount |
|---|---|---|---|
To be announced | |||
Novus Loyalty IPO Reservation
Promoter Holding
Documents
Novus Loyalty IPO Valuations
Novus Loyalty Financial Information
| Period Ended | 31 Mar 2025 | 31 Mar 2024 | 31 Mar 2023 |
| Assets | 14.81 | 12.36 | 13.38 |
| Total Income | 104.63 | 73.61 | 59.61 |
| Profit After Tax | 3.58 | 2.96 | 0.55 |
| EBITDA | 5.69 | 4.82 | 2.27 |
| NET Worth | 13.09 | 9.50 | 6.54 |
| Reserves and Surplus | 13.08 | 9.49 | 6.53 |
| Total Borrowing | 0.82 | 3.53 | |
| Amount in ₹ Crore | |||
About Novus Loyalty IPO
Incorporated in 2011, Novus Loyalty is a technology-driven company that provides loyalty and rewards solutions for industries like Fintech, E-commerce, Software, Banking, FMCG, Real Estate, and more. The company offers a modern loyalty platform built with the latest technology.
The company provides both customizable and ready-to-use program models, including point-based rewards, event-triggered campaigns, cashback systems, purchase-linked promotions, and digital vouchers. Its platform is flexible, easy to integrate with existing systems, and works across web, mobile apps, and physical stores for a smooth customer experience.
It offers both On-premises with infrastructure and SaaS (software as a service) models along with AI powered analytics to its clients.
- On-Premises: Installed on the client’s servers or private cloud for full data control — ideal for large businesses with strict security needs.
- SaaS (Cloud-based): Subscription model that’s easy to set up and manage — perfect for businesses that need a quick and scalable solution.
Market presence: The company operates in both Indian and international markets. In the domestic market, it serves customers across the states of Telangana, Haryana, Uttar Pradesh, Maharashtra, Punjab, Tamil Nadu, Rajasthan, Delhi, and Karnataka while it serves customers globally in UAE, USA, Australia, and Puerto Rico.
Strength Of Novus Loyalty IPO
Risk Of Novus Loyalty IPO
Objectives Novus Loyalty IPO
1. Funding of expenditure towards Investment in upgrading enhancement of and development of new products
2. Business Development and Marketing Activities including manpower hiring
3. General corporate purposes and unidentified inorganic acquisition
Company Contact Details
Novus Loyalty Ltd.
727, Udyog Vihar Phase V
Industrial Complex Dundahera,
Gurgaon, Haryana, 122016
Phone: 9717154514
Email: investor@novusloyalty.com
Website: http://www.novus-loyalty.com/
Registrar Contact Details
Lead Mangers
Lead Manager Reports
Market Maker
To be announced
